Marketing Analyst Intern
Plymouth Rock Assurance

Boston, Massachusetts

Posted in Insurance


This job has expired.

Job Info


We're seeking a Marketing Intern to help analyze the performance of the company's sales, product mix and marketing efforts, among other initiatives. Are you that person? If so, then we want you on our rapidly growing Home insurance team.

Plymouth Rock Assurance has recently launched a revolutionary way to buy home insurance. Our innovative product solution allows customers and partners to obtain a home insurance quote in just seconds.

In this role, you will extract data to support the analysis of agent, partner, channel and overall performance; marketing campaigns and expenses; product mix effectiveness; and competitive positioning. You will also create and present analyses, manage agency marketing requests, and assist with the development of sales tools and other initiatives to support profitable growth.

Responsibilities:

  • Analyze marketing data, identify trends and opportunities.
  • Acquire and compile structured and unstructured data; verify its quality, accuracy and reasonableness.
  • Perform analyses of historical data to surface trends and insights using advanced analytical methods. Validate analytical techniques employed by other analysts.
  • Prepare and deliver visualizations and internal presentations that translate analytic insights into tangible, actionable solutions for business partners to implement.
  • Develop, own and lead recurring analytic or reporting processes.
  • Create monthly and quarterly marketing reports and analyses for the direct to consumer marketing channel
  • Assist in the analysis of marketing and sales opportunities in the various marketing channels (includes address matching with profitable risks and book transfer opportunities).
  • Assist in the creation of annual premium budgets.
  • Use available tools and data systems to analyze business issues within the company data/reports; troubleshoot inconsistencies and communicate results.
  • Support data requests made by other departments related to marketing and sales.
  • Work closely with others to gain strong understanding of insurance concepts and processes such as indications, underwriting rules, and rating and tiering models.

Education & Experience:
  • BA/BS degree in quantitative/tech field of study
  • Understanding and working knowledge of relational database tools (RDBMS) and concepts
  • Proficient Microsoft Office skills, especially Excel and PowerPoint
  • Familiarity with Salesforce or other marketing software tools
  • Working knowledge of privacy rules and data impacts (PII data, SPI data)
Preferred
  • Experience with SQL querying and stored procedures
  • Experience with SAS and regression analysis
  • Property and Casualty insurance experience
Personal Characteristics:
  • Self-starter - Ability to work independently, while still ensuring accuracy and meeting rigid deadlines
  • Excellent communicator - Must effectively present results, ideas, and recommendations both verbally and in writing
  • Intellectually curious - Excellent analytical, critical thinking, and problem solving skills
  • Fun - Your strong work ethic is matched only by your upbeat personality and ability to forge positive relationships
About the Company

The Plymouth Rock Company and its affiliated group of companies write and manage over $1.6 billion in personal and commercial auto and homeowner's insurance throughout the Northeast and mid-Atlantic, where we have built an unparalleled reputation for service. We continuously invest in technology, our employees thrive in our empowering environment, and our customers are among the most loyal in the industry. The Plymouth Rock group of companies employs more than 1,800 people and is headquartered in Boston, Massachusetts. Plymouth Rock Assurance Corporation holds an A.M. Best rating of "A-/Excellent".


This job has expired.

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