Events and Experiences Manager
Dean Foods

Job Info

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Deliver events and experiences in support of the Cooperative's marketing and social / brand awareness strategy. Provide oversight for planning and execution of in person, virtual and hybrid events and experiences of various event sizes across the Cooperative. Deliver an unparalleled brand experience, across format, location and scale, for attendees of events and experiences including our farmer owners, employees, customers, consumers and more. Develop and support relationships with business leaders across the Cooperative that enable a deep understanding of business needs. Translate those needs and consider how audiences of events and experiences translate into specific and customized solutions that build customer relationships, brand reputation, employee engagement, consumer advocates, member affinity and more.

Manage and assist in planning and organizing logistics with respect to speakers, entertainment, transportation, facilities, technology, equipment, logistical requirements, printing, food and beverage, and other related issues while keeping in accordance with established budgets and company policies and procedures. Coordinate invitation solicitations, advanced and onsite registration, and post-event follow-up and evaluations. Compile summaries of total event costs, audience profiles, and attendees' comments. Partner with communications, creative and marketing teams to develop, update, organize, and order various event or experience communications

Job Duties and Responsibilities:

• Manage communications with business partners to determine objectives and requirements for events and experiences
• Based on objectives, research and plan event spaces, branding, event security (as required), special needs requirements, offsite venues, onsite activities, meals, equipment or props, appropriate accommodations and other logistics as necessary, using RFPs, site visits, and other evaluation criteria to determine options that align to the experience desired for the need
• Serve as point person for board meetings and large Cooperative events
• Manage and continually develop a catalog of potential internal and external speakers, venues, vendors, event support services, etc.
• Vet and secure speakers for events
• Maintain detailed records of event aspects, including financial details of event activities and reconcile event-related expenses to budget in a timely manner
• Compile project plans which summarize costs, event times, attendance numbers, equipment needs, catering, and other related details
• Support setting and execution of event goals and KPIs. Support measuring effectiveness and make recommendations for optimization plans based on key learnings
• Maintain accurate and updated data related to guest list, travel logistics, room blocks, and other items
• Confer with staff at a chosen event site to direct and coordinate details
• Inspect event facilities to ensure that they conform to event requirements
• Monitor event activities to ensure compliance with applicable regulations and laws, satisfaction of participants, and resolution of any problems that arise
• Conduct actionable post-event evaluations to determine how future events could be improved
• Assist with the development of agendas that support the strategic direction of the Cooperative or the business need
• Partner with businesses and internal communications and creative team to develop, update, organize, and/or order various meeting communications, including agendas, schedule of events, signage/displays, invite and confirmation letters, and meeting materials
• Communicate with staff and team members to ensure a successful event
• Manage multiple deadlines with each event and make decisions based on the needs and objectives of the event
• Interact effectively with all levels of cooperative executives
• Be knowledgeable of, and comply with, all corporate policies
• Utilize various technology systems and software to support meeting planning end-to-end process
• The requirements herein are intended to describe the general nature and level of work performed by employee, but is not a complete list of responsibilities, duties, and skills required. Other duties may be assigned as required.

Minimum Requirements:

Education and Experience

• Bachelor's degree or equivalent combination of experience and education required
• 5 or more years of meeting planning experience
• Demonstrated leadership attributes or team leadership experience
• Supervisory or management experience preferred
• Certification and/or License - Certified Meeting Professional (CMP) or Certified Meeting Manager (CMM) preferred

Knowledge, Skills and Abilities

• Ability to manage several projects at one time in an organized and highly effective manner
• Strong sense of urgency and an ability to problem solve
• Strong communication and negotiation skills
• Able to influence and support team to achieve objectives
• Able to be proactive, reliable, detail-oriented, resourceful, and a problem solver
• Able to project a professional image
• Able to work with accuracy and attention to detail
• Able to be self-motivated
• Able to work independently and as part of a team
• Able to work with remote staff, business partners, and vendors
• Able to demonstrate flexibility in planning, organizing, and multi-tasking in a fast-paced, dynamic environment
• Able to communicate clearly and effectively, both verbally and in writing, for a diverse range of internal and external audiences
• Skill with technology and software, preferably working with Cvent, Eventbrite or Lanyon
• Skill with Microsoft Office, such as Excel, Word, PowerPoint, Outlook
• Must be able to read, write and speak English

An Equal Opportunity Employer

This job has expired.