Digital Copywriter

Middleton, Wisconsin

Posted in Engineering
about 1 month ago

This job has expired.

Job Info

Adecco is assisting a local client in Middleton, WI in their search for a Digital Copywriter. This position is a 6 month contract position that will be remote.
Job Summary
The Digital Copywriter will support the Home and Garden business unit through the creation of effective brand storytelling to be employed within numerous digital marketing initiatives. This position will author engaging material for direct-to-consumer email campaigns, social channels, consumer education, and branded social pages.

Primary Duties and Responsibilities
• Develop creative ways to tell brand stories in the lawn and garden product categories to provide regular and frequent touchpoints with consumers.
• Create integrated story experiences through transmedia storytelling, creating copy for different media for what each type of media does best.
• Proactively and regularly pitch creative concepts to Brand Managers for input and approval
• Author long and short-form copy for all digital channels including email, social, websites, and eCommerce partners
• Collaborate with Digital Marketing team to inform campaign strategies and calendaring
• Work closely with Legal and Compliance teams to ensure all content meets regulatory requirements
• Independently perform SEO research and use findings to help write highly informative, purposeful product content
• Conceptualize image needs and communicate effectively to Creative team members for all design, photo, and video needs to accompany the written word
• Monitor competitive positioning and campaign strategies for counter campaigns
• Adhere to online data standards and brand guidelines

Education and Experience Profile
• Bachelor's degree in Communications, Marketing, or equivalent
• 5-7 years experience in digital marketing, ecommerce, or equivalent field

Required Skills
• High degree of attention to detail in a fast-paced team environment
• Ability to write through voice of consumer to create engaging content; becoming knowledgeable about consumer needs, pain points and mindstates to demonstrate achievement of results through use of Spectrum's home & garden products.
• Ability to work independently, prioritize deadlines, and juggle multiple projects simultaneously
• Well-developed oral and written communication skills
• Working knowledge of Microsoft Office and content management systems
What's in this for you?

  • Pay rates starting at $27-$31 per hour, plus overtime as needed!
  • Weekly Pay - you receive a paycheck every week
  • Remote Position to start- May eventualy return into casual office environment
  • Comprehensive benefits after 1 week - medical, dental, vision, options available
  • Generous Bonus Incentives offered for referrals! For more information, ask a recruiter today!

  • Click on "Apply Now" to be considered for this Digital Copywriter position in Middleton, WI!

    Equal Opportunity Employer/Veterans/Disabled

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    The Company will consider qualified applicants with arrest and conviction records

    This job has expired.

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