At YETI, we believe that time spent outdoors matters more than ever and our gear can make that time extraordinary. When you work here, you'll have the opportunity to create exceptional, meaningful work and problem solve with innovative team members by your side. Together, you'll help our customers get the high-quality gear they need to make the most of their adventures. We are BUILT FOR THE WILD™.
The Creative Campaign Lead drives design and creative content for YETI - both internally and externally partnering with leaders to meet creative, marketing, brand, and business objectives. Core areas of responsibility include overall brand creative, which includes everything from directing layout, design, and copy writing.
The Creative Campaign Lead must be ready & able to bring bold concepts, provide strategic perspective and vision to creative teams, and act as an evangelist for innovative, modern, premium, and on-brand creative. Providing hands-on leadership and direction to project teams, the Campaign Lead is ultimately responsible for all creative direction and story points for a campaign - from idea to execution. Developing and crafting solutions for TVC, print, digital, retail and packaging design.
Responsibilities:
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